Friday, April 4, 2008

Action Movies: Directions in DVD: Will turns Blu Last week's top releases were no surprise: I Am Legend, Enchanted, and Battlestar Galactica season 3. What was the surprise was that the #1-ranked seller was the I Am Legend Blu-ray, not the two-disc special edition DVD (ranked in the top 10, which is good but still below the Blu-ray). There could be a number of factors: a movie that appeals directly to the tech-savvy audience, a big-screen blockbuster that looks great in high definition, a competitive price, and the recent settling of matters on the high-definition-format front. (Will the combo HD DVD, which is also selling well, become the Last HD DVD on Earth?)  I'm not ready to jump to any conclusions on how people buy high definition vs. standard definition, but I do notice the sales rankings of the new Rambo movie: Blu-ray #482, Blu-ray three-pack #403, two-disc DVD #1711. --David


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